Who is McGown Creative

The Principal and driving creative force behind McGown Creative is Tracey McGown. Tracey has definitely “walked the walk” as a professional communications and media practitioner, with a stellar career in news media spanning more than 20 years.

As Queensland State Executive Producer for Channel 7’s Today Tonight, Tracey was responsible for putting to air half an hour of news and current affairs every night. She chose and chased stories, dealt with producers, reporters, directors and senior management, and negotiated with and secured talent for exclusive interviews.

In the field she travelled to Malaysia to report on the controversy over the country’s readiness for the Commonwealth Games, the opening of the Kansai Airport in Japan to the Childers Backpacker Hostel Fire. Conflict resolution by children earned her a nomination for a United Nations Peace Award.

As a highly lauded TV and print reporter, she covered numerous and diverse public interest, consumer, health, fashion and arts issues.

Tracey has recently developed and implemented media campaigns and communication strategies for clients spanning many different sectors. From travel and consumer to the film industry and medical research, these clients have all benefited from her special and compelling brand of expertise, creativity, energy and experience.

Tracey has extensive experience in public speaking, hosting functions, corporate video voiceover and presenting. Her contacts are contemporary and wide-ranging, covering radio, newspapers, magazines and television outlets in Queensland and Australia-wide.